By Valerio Cometti – Creative activity must embrace and stimulate all the senses and involve the end user in a unique comprehensive experience, to the extent that in my studio we increasingly talk about “experience design”.
I am not going to leave it at that, but rather offer another five facts about the coffee world that you may not know.
By – Alberto Meomartini –
The heritage conserved in company museums and archives is truly extraordinary!
By – MUMAC Team –
This project transforms a gesture that is now taken for granted, namely sipping a coffee, into a symbolic act full of new meanings.
By – Margherita Pogliani –
Art Nouveau has always inspired me: it opens my heart and mind and enchants me. Today, I associate it, in actuality and metaphorically, with one of the most beautiful company museums I know: MUMAC
By – Lucia Del Pasqua –
I really like being a guest, partly because it means friendliness, understanding and the pleasure of seeing each other and partly because I love bringing something to the hosts and receiving kindness.