Business museums: when enterprise becomes culture
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By – Antonio Calabrò –
Business museums: when enterprise becomes culture
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Be Our Social Guest!
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By – Team MUMAC Barbara Foglia, Cinzia Cona –
To give a face and a voice to all those who in the last few months have contributed to enriching the content of this section with ideas, reflections and in-depth analysis, we have developed a new initiative, Be our Social Guest.
Culture generator and accelerator
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Generators of experiences, culture and knowledge are comparable to genuine
growth accelerators. For people and society.
The Caffè del Teatro box
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By – Donatella Brunazzi –
Stendhal wrote that “the Teatro alla Scala is the city’s drawing room”, but “the city’s café” would also have been appropriate given the catalytic role that the opera house has always played in Milanese social life.
Red, what passion
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Today this passion is celebrated with a multisensory exhibition dedicated to Italian design organised by Campari Group, Galleria Campari and the Italian Institute of Culture of Brussels.
Progettazione e rito
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By – Carlo e Giovanna Castiglioni –
Notes from the past and music for the future
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By – Lanfranco Li Cauli –
The great stories, sooner or later, are destined to cross paths.
Refocus the attention and be amazed
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By – Beatrice Speranza –
If we could learn to pay more attention to all the things that surround us then I’m sure we’d also think more about the little actions we take on a daily basis.
COSMOS @ COFFEE
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There are small cavities in coffee leaves, home to the mites that live symbiotically with the plant. You can learn about this and a thousand other curiosities at one of the largest exhibitions ever created about the microcosm and macrocosm of coffee at the Deutsches Museum in Munich, from 4th July 2019 to 31st May 2020.
Coffee: Experience Design
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By – Valerio Cometti –
Creative activity must embrace and stimulate all the senses and involve the end user in a unique comprehensive experience, to the extent that in my studio we increasingly talk about “experience design”.
