A cura di – Carlo e Giovanna Castiglioni – Progettazione e rito due concetti che sembrano essere espressione di mondi diversi e fra loro lontanissimi, ma che invece in molti casi si intrecciano e si integrano dando alla nostra quotidianità attenzioni e sapori imprevedibili.
The great stories, sooner or later, are destined to cross paths.
If we could learn to pay more attention to all the things that surround us then I’m sure we’d also think more about the little actions we take on a daily basis.
There are small cavities in coffee leaves, home to the mites that live symbiotically with the plant. You can learn about this and a thousand other curiosities at one of the largest exhibitions ever created about the microcosm and macrocosm of coffee at the Deutsches Museum in Munich, from 4th July 2019 to 31st May 2020.
By Valerio Cometti – Creative activity must embrace and stimulate all the senses and involve the end user in a unique comprehensive experience, to the extent that in my studio we increasingly talk about “experience design”.
By – MUMAC Team –
This project transforms a gesture that is now taken for granted, namely sipping a coffee, into a symbolic act full of new meanings.
By – Margherita Pogliani –
Art Nouveau has always inspired me: it opens my heart and mind and enchants me. Today, I associate it, in actuality and metaphorically, with one of the most beautiful company museums I know: MUMAC
Drawing a design is the start of a circuit in which intuitions are transformed into ideas that in turn are shaped into models, which finally become prototypes and possible products.
From Paris to Milan, Brazil and Korea, the coffee machines in MUMAC’s collection have travelled all over the world, illustrating the importance of cultural sharing
Cimbali’s museum won the Elefantino d’oro award in the BLA category at the 2018 Festival Italiano degli eventi e della Live Communication.